Björn appeared with all the creatives and main cast of Pippi på Cirkus in a press conference.

1. First lot of footage was broadcast on 1 July 2022, although I don't know where!
    
2. Efter Fem (After Five) broadcast an interview on 18 May 2022 with Björn, Astrid Lindgren's grand-daughter, Malin Billing, and Cirkus Director Tilde Björfors.
    
3. Nyhetsmorgon broadcast an interview with Björn, Director and Script Editor, Maria Löfgren and Malin Billing.
    
4. A spoof “Real Investigative Journalist” character called Edda, who was trying to track down Pippi also included footage of the press conference including Björn.  This was Episode 1 of Edda's hunt for Pippi entitled “Don't quit your day job.”
   Broadcast: Instagram 29 June 2022
    
5. Kulturnyheterna

Thanks to Jan Bach.